CONCEPT ART FOR TICTAC

 It’s TICTAC, it’s freshy, it’s fun, and it’s in German (get over it) :)

Collaborating with the über-talented DELI pictures, we produced dozens of sweet-and-spicy designs paving the way to the final result. Here are some of the style frames, concept arts and character designs we rendered along the way.

IN THE BEGINNING, all was a clam sea and bright light… and a city of refrigerators with little fans mounted on top of them. Yep, that was that.

Taste that fresh mint leafs hair!

CONCEPT ART FOR "BARNY"

We wanted to create a realistic, yet magical, surrounding for Barny, and as a result we needed to find a way to integrate Barny products in the environment in a natural way.

We threw 5Kg of pure chocolate from our roof top in order to create a “natural” look to the rocks.
Then we baked a cake to illustrate how the Barny mountains would look. What a yummy project! :)

Concept art for Yoplait "Shtoozim" commercial

Shtoozim is BACK! We are excited to introduce the new episode in the "Shtoozim" series.

The idea behind this commercial was a new Yoplait product which is half Strawberry half Banana.

 The world that we have created follows the same principal.

 Strawberry village design

Banana village design

We were asked by the director to design half Strawberry half Banana dog :-)

Concept art for Cellcom Comodo

See concept arts we designed for the novelty in-car multimedia console Comodo. 

.(Including GPS (and watch out from the traffic jams

Music (Olá Brazil!)

Laser tag concepts

Once in a while we have an opportunity to BLOW things up!

 In this case we were asked to design the moment when the laser beam hits a target.

We explored two different directions: 2D and 3D explosion effects.

Just in case somebody was left alive after the laser beam attack, we designed an aircraft that will finish the job :-)

Tasty concepts and storyboards for Titleist

This project was researched heavily as we were trying to push the envelope with groovy concepts art. One of these was by researching an idea of floating golf pools; another one was a labyrinth of a golf courses. 

Here the idea was to demonstrate the 'intelligence' and complexity of thinking of the Titleist balls.

Afterwards, we started developing an idea of complex (golf ball) structure. 

The storyboard:

And some STYLEFRAMES:

Our FORD campaign gets great reviews

Our FORD 2013 five-spot campaign gets great reviews, and we couldn’t be more pleased!

.Stay tuned for the MAKING OF of the FORD

GET IN SHAPE: character designs

"Get in Shape" is a sharp and funny series of 2D&3D animations, portraying a dysfunctional team 

no one is really endorsing.

So come by and visit behind the scenes of our dream team and Get in Shape !

   

Creative Directors: Elad Izhaki & Alex Kizin, Gravity 

CGI: Gravity

Spaceship concept art for bamba commercial

We invite you to check out our latest designs for the Bamba (a tasty snack for children) commercial. Lots of YUMMY STUFF are waiting for you inside!

Meet the dream team & Get in Shape

Get in Shape is a sharp and funny series of 2D&3D animations, portraying a dysfunctional team no one is really endorsing 

So come by and meet the dream team and Get in Shape

Creative Directors: Elad Izhaki & Alex Kizin, Gravity 

CGI: Gravity

This funny and beautifully designed 2D & 3D animation is debuting a series of 5 athletes, all very eager to excel, despite their extremely poor capabilities on the field.

This clumsy hilarious runner will not stop from trying for the Olympics, as his team members will try to triumph for the Gymnastics & Swimming World Championships, Tour de France and the Grand Slams. Each episode in the series will debut in time for the next world event.

Plane concept art for "A World Without Limits"

How to create a realistic yet cute airplane?! Not an easy task, believe me.

Check out how our team tackled this challange for "A World Without Limits" commercial.